VH1 Presents 'The Pepsi Smash Super Bowl Bash' Premiering Saturday, February 4th At 10

Press ReleaseJanuary 31, 2006PR Newswire

A Special Event Featuring Performances by Nickelback, Train and the

Goo Goo Dolls



Exclusive Performances to Air on VSPOT, VH1's Broadband Network



    NEW YORK, Jan. 31 /PRNewswire/ -- VH1, Pepsi and the NFL have joined
 forces to bring the worlds of football and music together with "The Pepsi
 Smash Super Bowl Bash" taking place in the host city of Detroit.  The one-hour
 concert will pay tribute to the All-American sport of football and its 40th
 Super Bowl with performances by Nickelback, the Goo Goo Dolls, and Train,
 among other special guest appearances.
     Hosted by Holly Robinson Peete (UPN's Love Inc.) and Jim Breuer (Saturday
 Night Live), "The Pepsi Smash Super Bowl Bash" will also feature appearances
 by NFL superstars Braylon Edwards (Cleveland), Tony Gonzalez (Kansas City),
 Willie McGinnest (New England), Takeo Spikes (Buffalo) and Mike Strahan (NY
 Giants).
     "The Pepsi Smash Super Bowl Bash" will be taped at the State Theater in
 Detroit on Thursday, February 2nd and will air on VH1 on Saturday, February
 4th at 10PM.*  In addition to performances from the on-air show, exclusive
 performances from all three bands will be available on VSPOT, VH1's broadband
 network at http://vspot.vh1.com.  The Saturday broadcast also will be streamed
 live on http://www.superbowl.com.
     "The Super Bowl is an all-American event that has become a pop culture
 phenomenon on all levels -- sports, advertising and entertainment," said Tom
 Calderone, General Manager, VH1.  "We are so excited to be part of the biggest
 party in the country and able to bring great music to the American public."
     "The Pepsi Smash Super Bowl Bash" will be executive produced by Lee
 Rolontz for VH1.  Patty Dimaria is the producer.  Dave Diomedi is the
 director.
 
     * all times ET/PT
 
     Contacts:  Lynne Davis/Mosaic NYC
                212-846-5737
                lynne.davis@mtvnmix.com
 
     VH1 connects viewers to the music, artists and pop culture that matter to
 them most with series, specials, live events, exclusive online content and
 public affairs initiatives. VH1 is available in nearly 84 million households
 in the U.S.  VH1 also has an array of digital services including VH1 Classic,
 VH1 Soul, VH Uno and VH1 Country.  Connect with VH1 at http://www.VH1.com.
     VH1 is a registered trademark of MTV Networks, a unit of Viacom
 International Inc.  MTV Networks also operates and offers joint ventures,
 licensing agreements and syndication deals whereby its programming can be seen
 worldwide.

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